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A PIONEERING
BREAKTHROUGH
IN LOCAL BUSINESS
NETWORK PLATFORMS

Who
We Are

B52 is Thailand’s first and only local business network platform company that has enabled a host of leading businesses to effectively tap up-country customers nationwide like no other platform has ever done before.

Partners in
Our Dynamic Network

15
Distributors covering
77 Provinces
39
Warehouses
2544
Staffs
150K
Stores
3M
Shoppers/Day
Learn More

Why a dynamic network platform is vital in today’s modern world

Because Bangkok alone does not reflect the vast size of Thailand’s potential market. Up to 85% of Thai customers are located throughout the country’s 77 provinces nationwide, particularly in seldom reached remote rural areas where extraordinary opportunities exist to penetrate this untapped market.

Efficiency

Cost savings

Details
Minimize

When your company partners with TANJAI-D, you will quickly receive increased operating efficiency and significant cost savings from your investment.

Speed

Network Management

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Minimize

TANJAI-D provides the fastest distribution networks available through our superb logistics planning and far-reaching distribution channels nationwide.

Accessibility

Coverage

Details
Minimize

1,000 skilled sales agents at TANJAI-D can enhance your brand nationwide to ensure that your products or services reach their full marketing potential.

Understanding

Local Consumer Behavior Insight and Interpretation

Details
Minimize

Our local focus enables TANJAI-D to understand your customers’ habits, providing valuable insight to increase revenue and enhance consumer experience.

Learn how to work with us
Let’s Talk

Creating leading-edge marketing tools for your business.

Enhance your business performance with TANJAI-D, Thailand’s leading local business network platform. We’re here to help you find the best methods to efficiently connect your business to consumers nationwide through our comprehensive market data, ultra-modern technology, and a superb digital network ecosystem.

Contact us for a full consultation
Logistic and Distribution Solutions

TANJAI-D provides local retailers with outstanding logistical planning and product distribution through our 16 distribution centers strategically located throughout the country. TANJAI-D offers 39 large format warehouses in 31 provinces with a total floor space of 100,000 sqm. serviced by 1,400 delivery trucks. This impressive support structure provides you with solid backup solutions as you move forward to penetrate and expand your marketing opportunities across the local consumer frontier.

TANJAI-D’s E-Catalog bridges a large number of brands from more than 100,000 retailers within the TANJAI-D network. Our highly-effective non-traditional distribution methods have proven to offer local customers with competitive pricing for the products they seek.

TANJAI-D’s multifaceted digital media network and innovative on-premise marketing solutions are able to reach well over 3 million local consumers nationwide each day. This system takes full advantage of last-mile marketing strategies to create an optimal “moment of truth” environment when prospective buyers form their first crucial impression of your product. Our experience provides a deep understanding of consumer behavior with insights that deliver meaningful benefits for your brand’s success.

Building a robust and flexible marketing partnership involves leveraging our powerful network connections to deliver attractive and sustainable benefits for millions of customers each day. TANJAI-D has extensive experience in customizing individual partnership solutions to meet your company’s unique needs, since creative collaborations are the fastest path to business success.

Contact us for a full consultation

Project
Partnership

When Krungsri Auto saw that the typical online lead generation process from large platforms was no longer viable in identifying and cultivating potential customers for its Car4Cash loans, it knew it needed to look elsewhere. Solution Fly provided precisely what Krungsri Auto sought for by introducing Soution Fly’s “New Route to Market” referral lead tactics that uses B-52’s offline networks to offer customers with new Car4Cash products and services. This new tactic was first implemented in Phuket at Super Cheap, one of Solution Fly’s many business partners where Krungsri Auto and B-52 plans to introduce this tactic thoughout the country.
AIS experienced fierce competition after the brand was forced to withdraw from a top CVS channel contributing to a significant drop in its SIM card sales. The B-52 and AIS partnership helped turn events around by initially introducing AIS Everywhere SIM cards in to 2,000 local grocery and miscellaneous stores in 6 key provinces. With the aim of increasing SIM card sales, B-52’s TANJAI-D stores became important AIS touchpoints creating more opportunities for AIS to acquire new subscribers and retain current customers through its Earn and Burn loyalty programs. This AIS Everywhere partnership collaboration will expand to reach other provinces in the near future.
B-52 and JD.com have entered in to an O2O partnership to bring JD.com online products to TANJAI-D ‘s network of nationwide local stores. This new project is currently in development.
Situated at the uppermost region of southern Thailand, Chumphon is regarded as the country’s “Gateway to the South”. With numerous government mega projects in the area, Chumphon has risen to become an important market for heavy machineries, particularly for hydraulic excavators. Realizing this significant opportunity, Komatsu Thailand launched ‘Komatsu Care’, an exclusive complimentary maintenance program aimed at enhancing the overall Komatsu brand experience. To support the launch of ‘Komatsu Care’, Solution Fly introduced a customized local media network platform to capture new customers within Chumphon. Partnering with Big One, Chumphon’s number one local hypermart, Solution Fly developed captivating offline OOH, truck wraps, radio advertisements and in-store PR campaigns to create awareness and quality lead generations for the Komatsu brand.
Through B-52’s nationwide network of stores, TANJAI-D has partnered with 2 leading insurance companies to offer consumers various types of insurance services. Thaipaiboon Insurance Company Ltd (PCL) currently serves as an outlet for general insurance while T.A.B. Brokers Co, Ltd. offers automobile insurance covering compulsory motor insurance; first, second and third class automobile insurance. Insurance against loss and accidents are also available at TANJAI-D stores.
The B-52 and Mahidol University partnership reflects B-52’s vision to remain at the forefront of today’s local business platforms. This close partnership is committed to the continuous development of a wide variety of healthcare products to offer consumers appealing options that are both conveniently accessible and reasonably affordable. By leveraging the marketing expertise of both these experienced entities, the partnership aims to become one of Thailand’s preeminent healthcare brands.

Car4Cash Referral | Offline Lead Generation Program

When Krungsri Auto saw that the typical online lead generation process from large platforms was no longer viable in identifying and cultivating potential customers for its Car4Cash loans, it knew it needed to look elsewhere. Solution Fly provided precisely what Krungsri Auto sought for by introducing Soution Fly’s “New Route to Market” referral lead tactics that uses B-52’s offline networks to offer customers with new Car4Cash products and services. This new tactic was first implemented in Phuket at Super Cheap, one of Solution Fly’s many business partners where Krungsri Auto and B-52 plans to introduce this tactic thoughout the country.

Our Group of Companies